Subtle Hoot

Subtle Hoot

Discover how top sales pros at Google, Meta, Yelp, and DocuSign use Subtle Hoot to master the psychology of selling and close deals faster.

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'Social Proof' in SaaS Demos

'Social Proof' in SaaS Demos

Why prospects trust other users more than salespeople

Sales PsychologySales Psychology
+8+8
Why a challenging SaaS onboarding builds long-term loyalty

Why a challenging SaaS onboarding builds long-term loyalty

Making the initial process challenging can strengthen commitment and customer retention

Marketing PsychologyMarketing Psychology
+6+6
Priming in SaaS marketing emails

Priming in SaaS marketing emails

Why repeating key phrases prepares buyers for action

Pricing PsychologyPricing Psychology
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Hyperbolic discounting in SaaS annual pricing

Hyperbolic discounting in SaaS annual pricing

Why immediate savings beats long-term gains

Trust-Building TacticsTrust-Building Tactics
+5+5
Get your foot in the door

Get your foot in the door

Why Asking for Small Commitments Early Leads to Bigger Sales